As a Civil Engineer who fell in love with marketing, Yaw approaches challenges with a healthy combination of creativity and logic to provide unique perspectives to problem solving. Having built a career advertising consumer goods for companies such as Unilever and Upfield, he has experience launching brands, developing innovations and building business and market entry strategies across East, West and Southern Africa, occupying different roles.
Born in Ghana, Yaw experienced first-hand how growth of people and businesses are stifled due to a lack of the right skill set, sustainable support systems and purpose-driven strategies. He is extremely passionate about improving this across the globe; more specifically in Africa. At Innate Motion, Yaw enjoys the daily challenge of building purposeful brands and businesses which are used to ultimately improve livelihoods.
He loves dogs, reading, traveling and experiencing new things. In his leisure, you will find him either watching a good tv show or spending time with friends and family.
Kanchana is a serial entrepreneur, philanthropist, philosopher, yoga teacher, writer, brand strategist, and change maker who believes that a “small group of conscious individuals can indeed change the world.” Access to relevant skills will help people transform their lives and experience abundance in ways they never imagined possible. She realized the corporate world was not for her and left the likes of Unilever and The Foschini Group to venture out on her own in 2006.
Her philanthropic project, Saris for Good Karma, led to her making the 2012 Mail & Guardian Top 200 Young South Africans List in the Civil Society category and empowered over 100 poverty stricken women. At the end of 2014 Kanchana joined Innate Motion. It is now her mission, together with the Innate X team to enable more than 1 million impact entrepreneurs to turn their business ideas into stories that can fly. She is a bridge builder who nurtures strong and real relationships. Kanchana loves to find the things that unite people rather than divides them.
An eternal optimist and business activist who uses human intuition to grow business and brands, Yasmin has 15 years brand development experience and holds a degree in psychology, performing arts and an Honours degree in gender equality. She has helped to craft, build and transform some of the strongest brands in the world while working at Unilever, most recently working on how to build brands with purpose, create theories of change to solve the issues of sustainable living. Yasmin lives in Durban with her son Mikhail enjoying the sun and sea!
Hard working, quirky, energetic, motivated, loyal and family orientated. Paige strives for perfection in the work that she does. She has an eye for detail and believes that when you work, you work with passion and pride. She believes in the power of empathy and treating people the way you would like to be treated. She enjoys learning new things and loves to laugh.
Mohammad studied business and then followed his passion for design by working for luxury brands and interior design houses.
He joined Innate Motion with 15 years experience in project management, business operations and marketing support. He is calm, cool and collected and his natural strength is building relationships and putting people first.
Mohammad lives in Durban with his wife Jenelle and spends time with art, drawing and football.
Aqeelah has a love for connecting with people, especially those from different cultures. She has a background in managing 360° marketing campaigns for leading brands in the fashion, food and beauty industries. The profound feeling of building brands in a human-centric way is what led her to join Innate Motion in 2019.
She has a strong passion for creating meaningful work that positively impacts communities and uses her experience to champion diversity and inclusivity as the Brand Manager of Beauty Revolution: Africa’s boldest digital beauty community and festival.
A true millennial, when Aqeelah is not decoding at Innate Motion you can find her at a pilates class or following the latest trends on social media.