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Regenerative BeDo Approach
By: Femke van Loon
2 min read
Podcast
Product

WHAT IS THE REGENERATIVE BE DO APPROACH?

The Be Do combines empathy & science to humanize and accelerate business’ transition towards regenerative models, based on Innate Motion and NATIVA’s hero methodologies.

It is a unique approach to define a Purpose and activate it within the organization, creating value for all stakeholders.

 

WHEN TO APPLY?

When a company is ready to articulate its purpose and evolve its strategy to drive impactful change but does not know where and how to begin.

 

WHY WE PARTNERED UP?

Innate Motion & NATIVA Share the same mission that business has the power to be a positive force to create a fairer and more inclusive society that regenerates the biosphere.

HOW DOES IT WORK?

Phase I: Analysis

In the first Phase of the Be Do, we carry out stakeholder interviews and desk research to be able to map out initial fertile territories and force  fields to anchor the Regenerative Purpose. Simultaneously, conversations are held with major stakeholders to measure the company’s current social and environmental impact, called “baseline”, leveraging global standards.

 

Phase II: Envision

Envision comes with ecosystem immersions allowing everyone to gain empathy and a human lens to the ecosystem where we operate. A multidisciplinary team then engages in co-creative sessions to define the Regenerative Purpose and the Target Profile, the envisioned strategy  that will activate the purpose and guide the company’s regenerative journey.

 

Phase III: Roadmap

With a clear direction and purpose, a waved-approach action plan is laid out to set the evolution in motion.

 

Phase IV: Implementation

Guided implementation of roadmap across all areas of the business to ensure evolution path is held and measured, and new purpose transforms the company culture.

 

 

Reach out to know more!

Femke van Loon and Bénédicte Peillon-Russo