We are proud to announce that Kanchana Moodliar will facilitate a workshop on 15 May at the upcoming Sustainable Brands event in Cape Town.
Sustainable Brands’ mission is to empower more brands to prosper by leading the way to a better world, and their events provide a space for professionals from a variety of backgrounds to collaborate and engineer a shared vision of what is possible. SB’16 Cape Town aims to explore the future of sustainability and business in South Africa (and the world) through an innovative programme of collaboration and information. With an optimistic and collaborative environment, SB’16 Cape Town will empower your brand to adapt and thrive in a changing landscape while showcasing how inspirational and active partnerships can drive business success and activate positive social and environmental change.
The title of Kanchana’s workshop is “Unleash Your Brand’s Inner Activist: The Future Belongs to the Activist Brand” and she will cover the following:
As the millennial generation and an emerging middle class of two billion people grows a stronger sense of purpose, brands need to DO more. Activists have much to teach marketers in their battle to be relevant and to create engagement. Like many brands, they have a point of view, but successful activists excel by having a point of action. Today, people expect brands to do more, not just be more.
Kanchana’s workshop will take place at SB’16 Cape Town, South Africa on 15 May from 9:00AM to 12:00PM. For more information on this game-changing event, click here
If you’re ready to register, click here