Joyshree Reinelt

speaks:

english
german

GET IN TOUCH

joyshree@in8motion.com

+49 151 116 709 95

Joyshree is a cultural decoder and brand purpose crafter by nature. Born and brought up in the international melting hub of Frankfurt she has always been exposed to different types of people. The diversity and richness of cultures have inspired her curiosity to deeper to understand what makes people tick. She has learned a lot by seamlessly being able to immerse across cultures. She holds a Master’s degree in Psychology. After having worked in the therapeutic space she decided to help businesses and brands apply more human logic to business in order to grow with value propositions that are purposeful, meaningful and culturally connected. She has worked in more than 35 countries, lived in different regions of the world and is a founding partner of Innate Motion.

The Motivational Unifier fortifies relationships. They let the tribe see what they have in common and they want to guard relationships by building and nurturing commitment.

INVITATION:
Celebrate the things that unite us, rather than the things that divide us
GOAL:
Build deeper and lasting relationships
FEAR:
Not being able to count on others, not being counted on
STRATEGY:
Build and nurture a network of connection
TRAP:
Becoming blindly loyal, getting too tied up, avoiding of confrontation at all cost

SYMBOLIC ENEMIES:
Social Exclusion
Lack of openness and collaboration”
Inequality
Weakening of our social bonds