Subodh Deshpande

speaks:

english
hind
marathi

GET IN TOUCH

subodh@innatemotion.com

+65 9723 3473

Subodh was fascinated by creative ideas, theatre and cinema. This obsession with creativity led him to a career in advertising in Mumbai, India. He moved into a role that focused on culture-based brand planning. He was driven by a desire to create ideas that shape ‘meaning’ for brands on a strong cultural foundation. During his advertising career, he worked in Mumbai and Singapore on iconic brands from The Coca-Cola Company, Johnson & Johnson and Unilever. He is currently based in Singapore, and now exploring how human empathy can make companies and brands relevant and powerful. His work focuses on strategic brand development & innovation projects with global and Asian companies. His recent projects with leading global brands have focussed on building capability in human insights, brand positioning and creative excellence capabilities.

The Path-building Idealist likes to show the way. They give their tribe direction and can often bring structure or simplicity to complex issues by coming up with novel or creative ideas. They are skill-masters who want to enable their tribe with the right ideas, right tools or right expertise.

INVITATION:
Let’s give birth to something special
GOAL:
Solve complexity with skill and mastery
FEAR:
Being mediocre, not using your talents. being ill-prepared
STRATEGY:
Originality, precision, getting the details right
TRAP:
Perfectionism, obsession and domination

SYMBOLIC ENEMIES:
Mediocrity
Lack of originality
Action without vision
Small thinking