Cilla was born to an Indonesian family with mixed religious and cultural backgrounds, which instilled in her a great curiosity to find out more about the world. At the age of 15, she decided to study away from home. Believing in the power of hard work and going the extra mile, Cilla advanced quickly in her market research career at Acorn’s Jakarta office. Striving for more solid regional exposure, she moved to Singapore and joined Kadence, a business-to-business research company. In 2007, she joined Innate Motion to run projects across Asia. For her, learning about human beings is the most interesting and challenging never-ending theme.
Jasmine was born in China, but since then she has lived her life as a citizen of the world. She began her research career in Singapore after completing her studies there, then moved to Shanghai, Frankfurt and is currently based in Switzerland.
She holds a BBus in Marketing and Advertising, and has 12 years of experience in the market research and brand consultancy sector. With her strong moderation skills, she enjoys using projective techniques to stimulate discussions and discover deeper why behind the answers.
Nicholas is a millennial born to an Indonesian family with Chinese roots. He enjoys highly dynamic sports such as football and basketball, but also favours to relax and calm down with music and books. His interests allowed him to fall in love with photography, where he discovered his innate curiosity to learn more about people and their cultures. In a quest to explore the world, he decided to live in Germany and the UK to obtain his Bachelor’s degree in Marketing and Master’s degree in Branding & Advertising, due to his huge interest in how brands influence people’s behaviour. As he believes that the core of business is people, he strives to make his mark with Innate Motion to humanize brands around the world.
Aqeelah has a love for connecting with people, especially those from different cultures. She has a background in managing 360° marketing campaigns for leading brands in the fashion, food and beauty industries. The profound feeling of building brands in a human-centric way is what led her to join Innate Motion in 2019.
She has a strong passion for creating meaningful work that positively impacts communities and uses her experience to champion diversity and inclusivity as the Brand Manager of Beauty Revolution: Africa’s boldest digital beauty community and festival.
A true millennial, when Aqeelah is not decoding at Innate Motion you can find her at a pilates class or following the latest trends on social media.
Filippo, born in Milan, Italy, incorporates the sense for fashion and design. He loves paying attention to details and knows the ultimate importance of style. Filippo studied marketing and public relations in a desire to brighten up the world with great brands and stories. His desire to learn about new cultures led him to leave his homeland and live in Asia, Australia, and now in the US with his husband. His real passion: people. At Innate Motion, Filippo strives for perfect service and support everyday, making sure humanizing business is in our core.