Graphic designer, dancer, animal lover, and islander. Ara grew up in a family environment radiating with creativity. Given full creative freedom from an early age, she dove deep into the world of visual arts and photography. Her youth was spent tinkering with cameras, exploring editing programs, and filming everyday life. With  appetite for visuals, she found passion in the telling of stories through images and videos.

She pursued a study in communications to get a better understanding of the decisions behind all the stories, advertising, and PR of brands and products. In the past 5 years, she has had the pleasure of deepening her curiosity within the brand communications universe through my experiences in project management, social media marketing, graphic design, and startup companies. Now, she is on a path to further expand the scope of her knowledge; by exploring how the human perspective and empathy practice play a role in decisions and strategies at a global scale.