Innate Motion is a proud accredited member of the B Corp community: a network of companies using business as a force for good. B Corp members are legally required to consider the impact of their decisions on their workers, customers, suppliers, community, and the environment. Innate Motion applies these principles both internally and externally.

When we heard of B Corp we immediately felt that we were one, no doubt about it, this is us! But there was a difference between feeling it and getting the accreditation. The first time we took the assessment, our operating model did not fit. Because we do not have an office building, we couldn’t get points for good behavior in there. We also didn’t have a lot of formal policies, which made us lose points. So, yes, there is a tension between feeling like a B Corp and getting a certificate. Once we carried out the initial evaluation we realized that processes and practices had to be put in place. The beauty of the scores is that it makes us want to continuously improve ourselvesFreek Zegers

How can we be a better b corp? This is a question we constantly ask ourselves. Our workshops now have low food waste and no plastic policies, we constantly look at how to further improve the diversity of the company, we take our carbon neutral footprint programs very seriously, we have started to use a hotel booking service that gives off a % of fees to b corp projects and so on. This year, we are looking into creating a wellness program for our collaborators, that is another factor the b corp community looks into.Moniek Tersmette

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